Facebook Rolls Out Simplified News Feed That Leaves Content And Ads Alone
Facebook is tweaking the design of its News Feed once more. While the social network has tried numerous layouts over the years, it seems to have finally rested on a solution that will appeal to all of its users.
You may remember that exactly one year ago, Facebook unveiled a redesigned News Feed that founder Mark Zuckerberg described as a “personalized newspaper.” Photos and videos were larger, stories were separated into cards and a dark, slimmer sidebar stretched down the left-hand side of the page.
Twelve months later, some Facebook users are still waiting to get that redesign.
Facebook now calls that version an experiment and explains that after extensive testing, it found that there were a few problems. In short, users liked the visual approach but found it harder to use the site on the whole. Rather than ship a flawed redesign, the company made further tweaks and finalized the design which is being unveiled today.
Facebook is emphasizing that this is a visual update and doesn’t change the way it ranks stories or surfaces content for any of its users. The changes will roll out in the coming weeks, so if you’re not seeing it just yet, fear not – you will soon.
Some context on the changes that are out today: Although there were News Feed changes announced last year, they were not rolled out worldwide.
Marra says that Facebook wanted to take some time to really think them through. “Over the last year we have been taking time and listening to what people think about the redesign,” he told me, with “lots of interviews with users to understand what parts were working and what parts were not. Some changes were getting in the way of using Facebook.”
Source:Techcrunch
Via:thenextweb
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